People are changing the way they communicate, moving away from email and towards the real-time, publishing format of social networks such as Facebook. With 175 million users, it’s easy to see where the buzz is coming from. And as I watch the tweets coming from my friends on Twitter, I’m amazed. Had I gone to Austin this week, I could have simply looked at my Twitter app on my iphone and found endless updates from fellow Tweeters about where they were eating, meeting and socializing. It is truly a revolutionary way to communicate in real-time with an unlimited audience.
One of the questions I am frequently faced with when presenting the idea of building a blog for a company is, “What will a blog help me to achieve for my business?”.
After reading the above, I started thinking about how this applies to Kayne Interactive and what we are trying to achieve for our clients. We are after all an “interactive” company, so interaction is key to our business. And with the rising popularity of blogs and social networking, there is no better time than now to evolve your marketing campaign into an interactive format.
A blog (a contraction of the term weblog) is a website, usually maintained by an individual with regular entries of commentary, video and images. Entries are displayed with the most current posts first, making the most recent content the easiest to find. Blogs are unique due to their interactive format allowing readers the ability to […]
Please bear with us as we are currently building and working on this website live for your enjoyment! Visit frequently so you can witness first hand as we implement changes to the design and format. Once we get most of the fundamentals in place, we’ll start posting new content including tips for marketing the “smart […]