Social Media Sites and Their Marketing Values

On March 11, 2011, in Social Media, by Tela Kayne

Below is a link to a great infographic depicting what each social media site is good for in terms of marketing value. Whether you’re trying to increase brand exposure, improve customer communication or increase site traffic and SEO, there is a social media outlet best suited for your strategy. Many companies feel that Facebook is [...]

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Mashable Comic – Social Media Parenting

On November 15, 2010, in Social Media, by Tela Kayne

Social Media and Parenting – A Comic from Mashable.com

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The Power of Social Media

On April 27, 2009, in Social Media, social media, by Tela Kayne

It’s been recently reported by Mashable, that the Swine Flu Outbreak is recording 10,000 tweets per hour on Twitter. This number boggles my mind. It’s amazing the viral reach that Twitter can measure (no pun intended!). However I can’t help but wonder if the power of social media could potentially inspire mass panic during a situation that is merely watch and wait? How do we filter the information coming from thousands of Twitterers to determine what is truly legitimate information? And if you are one of the truly legitimate organizations, how do you separate yourself from a pack of impassioned Twits who merely want more followers and do not have any valuable information to share?

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