Forsman & Bodenfors came up with another innovative digital campaign for Ikea by turning one of Facebook’s basic functions into a promotional tool, to promote the opening of the brand’s Malmo outpost, its most modern store to date.
November 17, 2009 @ 5:27 pm | Category:Blogging, Emerging Media, social media | Tagged as: advertising, facebook, promotion, social media, technology
Ikea Uses Facebook to Promote New Store on a Budget
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